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Journal / Page 5

Field notes from the studio.

Practical writing on web design, performance, search and getting more enquiries from your website.

Mapletree / Journal
Minimal Web Design 8 min

Why Speed and Simplicity Will Win in 2026

Fast sites convert 40% better. Minimal design cuts bounce rates by half. Here's why UK businesses are ditching bloated websites for lean, high-performing alternatives.

Mapletree / Journal
Minimal Web Design 21 min

The Power of Clarity in Website Design

How clear website design helps users decide faster, builds trust, and increases conversions through visual and content clarity.

Mapletree / Journal
Website Strategy & UX 25 min

How to Get More Enquiries From the Same Traffic

Stop chasing more visitors. Learn how to convert more of your existing traffic into actual enquiries with smart conversion rate optimisation.

Mapletree / Journal
Content & Copywriting Tips 12 min

Why You Don't Need a Blog (Unless You Do)

Most small businesses waste time blogging. Here's how to decide if you're the exception, and what to do instead if you're not.

Mapletree / Journal
Minimal Web Design 15 min

The ROI of a Good Website in 2025

Discover the measurable return on investment from quality web design, from revenue gains to brand trust, and why your website pays for itself.

Mapletree / Journal
Minimal Web Design 9 min

Should You Build Your Website or Hire a Studio?

An honest comparison of DIY vs professional web design. Discover when to build it yourself and when hiring a studio makes more sense for your business.